Marketing
Marketing is so much more than advertising. Marketing is everything about your business from what you sell, to the price you charge, and even the way you interact with your customers. Every point where a customer interacts with your business presents an opportunity for improvement and a better customer experience. These posts teach you how to do just that.
How to use your blog to get more clients tomorrow
Your photography blog can actually be the driving force behind booking new clients tomorrow and every day after that.
Your blog can be a place to show people who you really are as both an artist and a person. When people get to know the real you, they become attached to more than just a pretty picture.
The clients you draw in with your personality [...]
5 ways to create happy clients and get more referrals
Referrals and word of mouth marketing are one of the best ways to get clients that are a great fit for your business.
4 Steps to Designing Print Ads that Actually Work
Design simple print advertising to get the word out about your photography business.
Are you focusing on the benefits?
Have you ever thought about why you buy certain products or services? Do you know the real reason behind your latest purchase?