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Business and Marketing Techniques for Professional Photographers

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Archive for the ‘Tutorials’ Category

How to Split Posts in WordPress to Reduce Loading Times

Posted by on 05 Apr 2010 by Bethany in Tutorials, Video, Wordpress
Using the nextpage tag to paginate posts and descrease loading times in Wordpress photography blogs

(WARNING: Semi-Advanced Content Below) Whenever I shoot a really fantastic wedding or a completely rocking portrait session I always find myself struggling to pick just a few photos for posting to my blog. I hate to leave out even one shot that is an important part of telling the story. Of course, I don’t want [...]

How to Batch Watermark Your Photos for Blogs or Facebook

Posted by on 30 Mar 2010 by Bethany in Branding, Facebook, Social Media, Tutorials, Video
Watermarking your images using your logo using Photoshop Batch Processing

In a few minutes you can create an action that will allow you to resize, sharpen and apply a logo watermark to a large amount of images in a very short amount of time. Check out the video!

Are your Facebook links sexy?

Posted by on 10 Mar 2010 by Bethany in Facebook, Social Media, Tutorials
How to change the image facebook uses for your links

On the CYM Facebook page you may have noticed that our links are just a little sexier than they used to be. By creating a fun little image and telling Facebook where to look, we can control which thumbnail is used with all of our links. This, hopefully, will increase your click-through rate and help [...]

How to design a logo for your photography business

Posted by on 23 Feb 2010 by Bethany in Branding, Tutorials
How to Design a Logo for Your Photography Business

A carefully designed logo can separate your business from your competitors by telling YOUR story. I am not saying this is an easy task. I’m not saying you will get it right the first time. I am saying that if you take the time to research, reflect and carefully design your new logo it can help you stand out and provide a sense of what truly makes you and your business unique.

How to Get More Facebook Fans

Posted by on 02 Feb 2010 by Bethany in Facebook, Social Media, Tutorials
How To Get More Facebook Fans Using a Static FBML Landing Page

By controlling what new visitors (non-fans) see when they visit your fan page for the first time, you can persuade them to “Become A Fan” instead of simply viewing your page and moving on. This will then, of course, allow you to reach them with updates, special offers and so on.

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